The Interview
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TREVOR LEE
With Rob Langton
ACC GROUP
Joining our program on this episode to share what is undoubtedly one of Australia’s most remarkable self-made business success stories is Trevor Lee, Founder & Principal of Australian Country Choice Group- the largest & most successful, privately-owned, vertically integrated beef processing company in Australia. Now in its third generation of family ownership, ACC Group’s foundations were initially seeded by Trevor’s father Norman Lee in the 1960’s, himself a self-made businessman whom despite overcoming a number of personal & professional challenges, grew the family’s single-truck backyard business HJ Lee & Son Pty Ltd, into Queensland’s largest trucking operation incorporating in excess of 100 Caterpillar earthmoving machines & some 500 personnel within just 15 years. Following the sale of HJ Lee & Son, Norm acquired Brindley Park in 1969, a 13,000-acre parcel of undeveloped land in the rural Queensland town of Roma that became the launching pad for his son Trevor Lee, who aged just twenty, painstakingly re-developed the property over a number of years. Through extraordinary vision & tenacity, Trevor studied the dynamics of cattle production & processing both domestically and in the US throughout the 1970’s, analysing the inefficiencies that existed in conventional supply chains as well as the recurring economic & environmental challenges that had dictated the framework & methodology through which Australian beef producers had long operated under the assumptions of.
10 – June / July 2024
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