Issue 47 | The Property Development Review

Podcast

SCAN OR CLICK TO LISTEN TO THE INTERVIEW IN FULL 25 MINUTES

DANE CRAWFORD

With Rob Langton

PARTNER, CEO - COMMERCIAL COLLECTIVE

Dan e Crawford’s career started in general agency residential work before shifting his focus to development and eventually transitioning into the commercial sector. Specifically, he honed his expertise in high-density residential projects, leading him to transition into large, multi-stage and substantial development initiatives. Commercial Collective was founded in 2019 by Dan e and four partners – all of whom were high-performing professionals at a major agency. They decided to embark on their own entrepreneurial journey, with a focus on providing a tailored, client-focused service without relying on a major brand’s safety net. “We wanted to focus on genuine, old-fashioned client service, which we believed would naturally drive the business forward. We initially faced scepticism, but our determination paid off. Since our launch the business has grown significantly. We started by focusing on new business development, creating relationships with property owners, and gradually expanded to include former clients as well. The market response was overwhelming, and our client-focused approach set us apart”. Today, Commercial Collective combine the expertise, knowledge, and experience of a tier-one agency with the personalised touch of a boutique firm. They develop individualised campaigns and strategies for clients, in addition to focusing on advisory services for a wide range of individuals, institutions and government organisations. Their comprehensive services include sales, leasing, and asset management plus tailored insurance coverage - Dan e Crawford. In addition, Commercial Collective’s have recently launched new stand-alone venture called “Division”, which specialises in new residential developments, including multi-story residences, land sales, and medium-density town homes. Moving to the Newcastle market, Commercial Collective have tapped into the allure of investing in Newcastle and the broader Hunter region. Here lies a robust and varied

economy, dispelling the misconception of being merely a mining town. Newcastle thrives across multiple sectors such as health, education, tourism, and professional services, making it a diverse and resilient investment hub. Substantial infrastructure developments and government funding have revitalised the region, creating an enticing prospect for potential investors. Beyond its economic appeal, Newcastle offers a high-quality lifestyle characterised by scenic beaches and a charming harbor, making it an attractive destination for both residents and businesses alike. Furthermore, Newcastle’s potential remains largely untapped, promising abundant opportunities for those ready to explore this burgeoning market. The recent launch of a new office in Maitland hopes to emulate the Newcastle office achievements. In terms of the current real estate landscape, in Newcastle, Dan e sees the industrial sector as particularly robust, experiencing high demand, low vacancy rates, and escalating rents. The region’s strategic location, excellent infrastructure, and affordability make it an ideal choice for industrial businesses. Commercially, while there has been an influx of new developments, the net absorption within the A-grade office sector remains strong. Although the residential sector, especially off-the-plan projects, faced challenges due to factors like construction costs and changing consumer sentiment, the market is gradually stabilising. Developments in the region, such as the East End Village, are driving increased interest and tourism, contributing to the overall growth of the real estate market. Looking forward, to 2024 Dan e is optimistic and reflects on the current increase of inquiry levels and a narrowing bid-ask spread, indicating a continuing active market participation. While challenges persist, the ability to adapt and engage with a personalised, consultative approach will maintain transactional volumes. Overall, by bridging the gap between owners’ expectations and buyers’ offers, Dan e foresees a strong and prosperous 2024 for Commercial Collective.

12 – October / November 2023

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